Lana
Kosogova
A multidisciplinary Graphic Designer based in Toronto. Leveraging 15+ years of experience, I combine analytical thinking with high-end visual design to deliver scalable, conversion-driven digital experiences.
Selected
Works
A curated selection of recent projects and explorations.
RONA Retail Fastener Program
Visual merchandising system
Amazon Product Image
System
Amazon.ca Listing Design
Annual Golf Book
Publishing
Beyond
Aesthetics
In today's saturated digital landscape, aesthetics alone aren't enough. Design must perform. Based in Toronto, I partner with forward-thinking teams to build visual systems that are as strategic as they are stunning.
My background is unconventional: I hold master's degrees in both Programming and Economics. This unique foundation allows me to bridge the gap between creative vision and technical execution.
Over my 15-year career, I've developed workflow systems that reduced search time by 70% and directed product photography that increased online sales by 25%.
"Like chamomile, true design is resilient, calming, and naturally brilliant."
Strategic Design
Translating complex business objectives into compelling visual narratives and scalable brand systems.
Digital & UX/UI
Crafting intuitive, user-centric interfaces backed by data, enhancing engagement and driving conversions.
Visual Production
Directing high-end product photography and digital imaging that elevates brand perception and market presence.
Professional
Journey
Download ResumeExperience
Graphic Designer
Hillman Group CanadaToronto, ON
Graphic Designer
RJS Enterprises Inc. - GolfpassportToronto, ON
Web Graphic Designer
Technovate Inc.Toronto, ON
Web Editor
United Way Greater TorontoToronto, ON
Education
Master's Degree in Computer Programming
Kherson National Technical University
Master's Degree in Economics
Kherson National Technical University
CG Boost Academy
Online Course: Blender and 3D art
Expertise
Client Love
What people say about my work
"I had the pleasure of working with Lana across multiple large-scale projects where accuracy, speed, and strong design thinking were essential. She consistently translated complex requirements into clear, effective, and visually strong solutions. Lana combines creativity with precision, bringing thoughtful design ideas while delivering high-quality work under tight deadlines. A reliable designer who helps complex projects run smoothly."
Nick Rosano
Sr. Product Marketing Manager, The Hillman Group
"Lana is a very creative web designer. She has a wide array of knowledge with design programs and figures things out even when working with new technologies and always figures things out nicely. She has a flair for design that is uniquely her own. Her passion for delivering colourful and eye catching designs is evident in her work. I would recommend Lana as a Web Designer or for anyone looking to hire a freelancer to deliver great work!"
Marcel Vilanez
CEO at Technovate Translations
"Lana is a dedicated team member with a keen eye for detail and an excellent problem solver. She stepped into my position for six weeks and managed to pick up the loose threads with minimal supervision, keeping our content fresh and our code clean. Her design and build of the Rat Race Event Site is an improvement over last year’s site. I highly recommend her!"
Lisa Hayes
Marketing Manager, Website Editor, United Way Greater Toronto